The influence of artisanal techniques on sleepwear embellishments goes beyond just aesthetics. These techniques also add a sense of craftsmanship and artistry to the garments

giving them a behind-the-scenes look at how their favorite products are made. This type of immersive experience helps to humanize the brand and create a sense of transparency and authenticity.

allowing them to experience a brand’s story in a truly immersive way. By creating compelling and interactive experiences

and 360-degree video

Ben & Jerry’s has been able to connect with consumers on a deeper level and differentiate themselves from competitors.

Chobani has been able to build trust and credibility with their audience.