2. Tillamook: Tillamook
has used AR technology to create an interactive packaging experience for their products. By scanning their products with a smartphone
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beading can transform simple sleepwear into a statement piece that is sure to turn heads.
360-degree video is another powerful tool for brand storytelling
giving them a behind-the-scenes look at how their favorite products are made. This type of immersive experience helps to humanize the brand and create a sense of transparency and authenticity.
3. Ben & Jerry’s: Ben & Jerry’s
Ben & Jerry’s has been able to connect with consumers on a deeper level and differentiate themselves from competitors.